Free Download: Brand Audit Worksheet
Whether you’re building a brand or in need of a refresher, this worksheet is a quick intro guide into how to approach branding.
It starts with the why.
Branding isn’t just a logo–it’s how you make people feel. Brand design choices like the colors and logo must all stem from the same place–the why. The why could be something that sets you apart from the competition, a specific niche, a great story, or values.
>>> In 1-2 sentences, how should people describe your business when you aren’t in the room?
>>> Who is your ideal customer and how do they spend their time?
>>> What’s worked for you in social media in the past?
Consider these questions and more in this free brand audit worksheet. This is a great first step before investing in full branding, a rebrand, or a large marketing campaign! When you’re ready to take the leap into more, I’ll be here.
